Introducing the Dyson AirstraitTM straightener
A new way to stretch and straighten multiple hair types from wet, with no hot plates or heat damage. Powerful focused airflow dries and straightens simultaneously from wet. Simplifying hairstyling routine to achieve a natural straight style with a smooth shiny finish. Visakhaptnam, July 2024: Fuelled by the desire to improve everyday technology, Dyson today unveiled the Dyson Airstrait™ straightener – wet to dry straightening with air. No hot plates. No heat damage1. Engineered for multiple hair types, stylers can achieve a natural straight style, with body and movement, whilst maintaining the strength and healthy look and feel of their hair. The hair tress is contained by two arms, from which a precisely angled high-pressure blade of air is forced downwards and into the hair, both simultaneously drying and straight styling, with one machine. “Having a strong understanding of how to manipulate and realise the potential of powerful airflow is fundamental to the performance of th