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Samantha Akkineni raises the fashion for Myntra’s mega brand campaign

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The ad films showcase Samantha in varying looks, donning both ethnic and western attire, highlighting Myntra as ‘India’s Fashion Expert’    The movie sensation and icon is a face of Myntra, particularly in the South, her filmic stronghold India, 2021: Myntra has unveiled its latest ad films featuring its brand ambassador, Samantha Akkineni, as part of a star-studded brand campaign that was launched earlier this month. The campaign is aimed at reinforcing Myntra’s position as 'India’s Fashion Expert', featuring a diverse superstar cast who are admired for their films and fashion. Samantha will appear in two ad films promoting women’s western wear and ethnic wear, largely across electronic and digital platforms in the south.  An extremely talented and renowned film personality, Samantha is a face of the Myntra brand and has been instrumental in connecting the brand with her wide fan base, since the beginning of her association with Myntra last year, in the south and beyond....

Canon India launches innovative Professional Printing segment

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Aiming to fuel growth in the digital printing market, Canon India launches innovative products in the Professional Printing segment The newly introduced products  are equipped to  address the evolving business demands, aiding customers with optimal productivity and remarkable throughput   India, 2021 : Strengtheningits commitment tolead by innovation and provide seamless experiences to its customers, Canon India, a leading digital imaging organization, has announceda new rangeof products in the imagePRESS and imagePROGRAF series. The newly launched imagePRESS C10010VP, imagePRESSC9010VP , imagePROGRAFTZ5300 and imagePROGRAF TX 5410 are nowavailablein allmarketsacross India.   Built on a proven and reliable technology platform with enhanced automation and extensive media-handling capabilities, the imagePRESS C10010VP/C9010VP sets new standards in productivity, application diversity and quality. It isengineered to support varied printing operat...

Colgate-Palmolive launches the first-ever recyclable toothpaste tubes in India

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~Commits to a 100% recyclable oral care portfolio in India in the coming years~ India, 2021: Colgate-Palmolive, the market leader in oral care in India, has been working relentlessly to include consumers in taking a step towards a sustainable and healthier future. In tune with these efforts, Colgate-Palmolive has launched the first-of-its-kind recyclable toothpaste tubes in India thatwill be available nationally starting this month, August 2021.   Launching the initiative in partnership with EPL Limited (Formerly known as EsselPropack Limited), Colgate is manufacturing recyclable tubes for its Colgate Active Salt and Colgate Vedshakti toothpaste portfolio. Colgate Active Salt, the highest-selling toothpaste in the South of India, combines salt with calcium and minerals to make teeth strong and gums healthy. Whereas the premium Ayurvedic toothpaste Colgate Vedshakti offers the goodness of a unique blend of powerful Ayurvedic ingredients. These toothpaste tubes launched nation...

Horlicks’ new TVC aims to generate awareness on Nutritional gaps

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NATIONAL, 2021: Horlicks, the long-standing market leader in the Health Food Drink category in India continues its quest to contribute to India’s nutritional needs. Packed with 23 vital nutrients, Horlicks is clinically proven^ to improve nutritional status in children [i] . Healthy diet and adequate physical activity are the only strategies for preventing malnourishment and its associated health problems [ii] .   Today’s caregivers need to understand that a balanced and diversified diet is more important than intake in quantity.   Krishnan Sundaram, Business Head, Nutrition, HUL, said, “It is a common misconception amongst the mothers that if children are eating more, they are eating right. However, the real crisis is that mothers are unable to track the nutrient intake and what and how much to feed their children to fill the gaps in the nutritional requirements on daily basis. Therefore, it is important to showcase the complex concept of nutrient intakes in a simplified ...

Honda Cars India drives in New Honda Amaze ahead of festive season

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  ·          Enhanced exterior style with Sleek Solid Wing Face Front Grille with Fine Chrome Moulding Lines, Advanced LED Projector Headlamps with integrated Signature DRLs, New Premium C-Shaped LED Rear Combination Lamps ·          New Diamond cut two-tone Alloy wheels ·          Premium Enriched Interiors with Satin Silver Accents ·          Introduction of new colour - Meteoroid Grey Metallic ·          Introduction of new Multi-View Rear Camera for enhanced parking convenience   India ,August 2021: Honda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, today launched the New Amaze with enhanced looks, premium exteriors styling and plush interiors. The ‘Shaandar’ New Amaze embodies the spirit of living life with Pride and represents a whole n...

POCO continues to be fastest growing brand

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 Nationally for 2 consecutive quarters, registers 865% growth: IDC    India, 2021: Started as an independent brand in February 2020, POCO India continues to emerge as the fastest-growing smartphone brand of India, for the second consecutive quarter of 2021, as per the IDC Worldwide Quarterly Mobile Phone Tracker, August 2021. The company registered 865% growth in Q2 2021 with the POCO X3 Pro, POCO M3 and the POCO C3 driving the maximum sales volume in H1 of 2021.    Commenting on the success, Anuj Sharma, Country Director, POCO India, stated , “This tremendous milestone underscores consumers’ overwhelming endorsement of our brand philosophy of “Everything you need, nothing you don’t”. It is the love of our consumers and community members that has helped us accomplish some notable milestone within a short span of our independent journey. From being recognised as just an independent brand, we have grown to become the fastest growing brand in H1...