COLGATE MAXFRESH MAXIMIZES FRESHNESS WITH CHARCOAL & WINTERGREEN MINT
Unique black gel toothpaste infused with cooling crystals that energizes the start of your day India, 2022: Colgate-Palmolive (India) Limited, the market leader in oral care, launched the all-new ‘Charcoal’ variant in their gel-based Colgate MaxFresh toothpaste with an ad campaign featuring brand ambassador Ranveer Singh. The toothpaste is infused with cooling crystals which is unique to the MaxFresh range. The MaxFresh Charcoal toothpaste has not just cleansing ability but also refreshing essence of wintergreen mint along with bamboo charcoal. This gives a blast of freshness that helps keep th e mouth refreshed and the person feeling energized. Mr. Arvind Chintamani, Vice President, Marketing, Colgate-Palmolive (India) Limited said, “ We are very excited to launch the new MaxFresh Charcoal toothpaste - with cooling crystals and the cleansing power to give you a never before energizing wake-up experience. And it's great to again partner with the iconic Ranveer Sin