HUGGIES SUPPORTS PARENTS IN THEIR QUEST FOR ORGANIC AND NATURAL BABY CARE PRODUCTS WITH HUGGIES NATURE CARE
India, 2021: Parenting has evolved and so have the needs of millennial parents who are increasingly leaning towards organic alternatives when it comes to their tiny tots. Inspired by this movement, Huggies - Kimberly-Clark’s iconic brand has launched its new awareness campaign underlining the innate goodness of organic cotton that forms a vital ingredient of Huggies® Nature Care. In pursuit of its philosophy of always having a parent’s back, the brand is aiming to further empower them with knowledge while boosting their confidence in the choices they are making for their baby. With its attributes rooted in the efficacy of organic cotton, the premium diaper pant by Huggies® Nature Care, is designed for safeguarding a baby’s delicate skin. The absence of harmful nasties such as parabens, chlorine, or latex coupled with the benefits of neutral pH liner, 12 hours of absorption, and a wetness indicator, helps keep the baby comfortable all night long, making this recent offering a ...