OPPO Unveils A3 Pro, starting at just INR 17,999, Sets a New Benchmark for Extreme Durability and Quality

 Visakhaptnam, 24th June 2024: OPPO India announced the launch of the OPPO A3 Pro which is engineered for all-around endurance and boasts a stunning premium design. The new A-series smartphone features a Damage-proof All-Round Armour Body for drop and impact resistance, IP54 certification for water and dust resistance and Splash Touch technology for use with wet hands. It boasts additional features like a 120Hz Ultra Bright Display, AI LinkBoost, AI Eraser, and a large 5,100mAh Hyper Energy Battery with over a four-year lifespan plus 45W SUPERVOOCTM Flash Charge.

Extreme Reliability and Durability

The OPPO A3 Pro’s Damage-proof All-Round Armour Body features a new reinforced internal structure and a suite of drop-resistant materials like Blue Glass double tempered glass for the screen cover that ensure the phone can withstand most everyday drops and impacts. Key components inside the phone are also cushioned with a Biomimetic Sponge for shock absorption. In recognition of its extreme ruggedness, the A3 Pro has received SGS Drop-Resistance Certification (Standard) and SGS Military Standard Certification.

For even greater protection against accidental drops, the OPPO A3 Pro comes with a newly designed Anti-Drop Shield Case in the box. In tests conducted at OPPO labs, the device survived 450 rotations in a tumble drum to demonstrate a 200% increase in protection compared to when it is without the case.

Further to this, OPPO’s Splash Touch feature makes it possible to use the phone with wet hands. This technology is based on an advanced touch-detection algorithm within the touch chip to improve touch accuracy and responsiveness when the screen is wet. It allows users to continue operating the phone while cooking, immediately after getting out of the shower, or in virtually any other situation in which their hands may be wet. The OPPO A3 Pro is rated IP54 for water and dust resistance, which means it can withstand everyday splashes and dust, and has been tested in OPPO Labs to work perfectly after being exposed to rain for 10 minutes.

The OPPO A3 Pro not only boasts durability but also maintains a sleek (7.68mm) and lightweight (186g) design. The smartphone—available in Moonlight Purple and Starry Black—features a premium, glossy middle frame design and a rectangular camera module on the back cover to exude a sophisticated look.

The Moonlight Purple variant employs OPPO’s Magnetic Particle Design to create a dynamic flowing texture against its dark purple back cover, while the Starry Black model sports a matte texture that has undergone the iconic OPPO Glow process.

Best-in-Class Entertainment

A standout feature of the OPPO A3 Pro is its new 120Hz Ultra Bright Display, which reaches a maximum brightness of 1,000nits in sunlight. The standard brightness can be manually adjusted to 850nits, making this mobile phone’s screen the brightest in the under INR 20K category. The 6.67-inch screen offers one of the clearest and smoothest viewing experiences among smartphones in its price range.

It also comes with a 180Hz touch response (120Hz default) that makes it ideal for casual gaming, complete with an immersive visual experience that brings games to life with stunning clarity and fluid motion.

The OPPO A3 Pro is also equipped with a large 5,100mAh Hyper Energy Battery with 45W SUPERVOOCTM Flash Charge.

Additionally, OPPO’s Smart Charging adapts to your charging habits to provide safer and more efficient charging to preserve the battery’s longevity and maintain peak performance for over four years of normal use. That is, the battery maintains over 80% of its original capacity after 1,600 charge cycles, equivalent to over 4 years of use if charged once per day on average.

AI Features in This Price Range

The OPPO A3 Pro elevates using experience on the A series to new heights through the power of AI. OPPO’s proprietary AI LinkBoost uses a system-level AI model to ensure stable connections in all locations. With this, users can enjoy seamless connections when watching online videos even in areas with weak signals or busy networks.

OPPO’s AI Eraser has also been introduced to the A series for the first time. With OPPO’s generative AI model, AI Eraser can identify and remove unwanted people or objects from images and seamlessly fill in the gaps to create a flawless shot without any traces of editing.

Long-term Smoothness

The OPPO A3 Pro is powered by the 6nm MediaTek Dimensity 6300 5G mobile platform to deliver better performance and added 5G capabilities at lower power consumption. On top of this, 8GB memory with 128GB and 256GB storage options, plus up to 8GB of additional RAM through RAM Expansion, guarantee smoother multi-app use at all times. Thanks to these features and OPPO’s Trinity Engine, the A3 Pro has passed OPPO’s 50-Month Fluency Protection test that guarantees at least four years of smooth everyday use.

With Ultra Volume Mode that boosts the phone’s loudspeaker volume by up to 300%, it’s now easier than ever to hear audio output or phone calls with exceptional clarity, even in noisy environments. Clear and crisp photo and video content are never more than a few taps away on the OPPO A3 Pro, thanks to an incredible 50MP AI Dual Camera set-up and an 8MP Selfie Camera. The shooters come with a Portrait Mode, AI Portrait Retouching, and Dual-view Video to help users capture completely natural-looking content.

Pricing and Availability

The OPPO A3 Pro is available in Moonlight Purple and Starry Black and retails at INR 17,999 for 128GB storage and INR 19,999 for the 256GB variant across Amazon, Flipkart, OPPO Store, and mainline retail outlets.

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