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Showing posts from April 26, 2022

ROPOSO AND RANA DAGGUBATI GIVE MEN’S GROOMING INDUSTRY A MAKEOVER   WITH LAUNCH OF BRAND ‘DCRAF’   

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  Highlights:     ·          DCRAF is the latest in the line of celebrity-led direct-to-consumer (D2C) brands being launched by Roposo through “Glance Collective”     ·          The new brand aims to make grooming routines for men simple and effective with easy-to-use products for face, beard, and skincare     ·          Men’s grooming is amongst the fastest growing categories for live commerce on Roposo         India, 2022: Actor and celebrity Rana Daggubati and India’s leading creator-led LIVE entertainment commerce platform Roposo today announced the launch of their co-created men’s grooming brand DCRAF.          This launch is the latest in the line of celebrity-led original labels to be launched by Roposo through Glance Collective - a joint venture between Roposo’s parent company Glance and talent management firm Collective Artists Network. In November 2021, they had jointly launched their first co-created brand ‘EK’ with Ekta Kapoor, in the home and wellness categ

Flipkart Wholesale launches its flagship omnichannel campaign ‘Vyapari Diwas’ for members

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  -           The sale will start from April 18-24, 2022, where members can avail of exciting deals and offers across several categories, including staples, personal and home care, food and beverages, and more -           With the tagline ‘undekhe unsune offers’, the campaign aims to enhance savings for its members and will be live in all stores and online channels   India, 2022: Flipkart Wholesale, the digital B2B marketplace of India’s home-grown Flipkart Group, today announced the launch of its flagship campaign ‘ Vyapari Diwas’ to enhance savings for its members. Vyapari Diwas will be live from April 18 – April 24 across all stores and online channels. The campaign with its tagline ‘ undekhe unsune offers’ , aims to provide Flipkart Wholesale members a wide variety of offers across several categories enabling them to save more and accelerate their growth and profits. Speaking on the launch of the campaign , Adarsh Menon, Senior Vice President and Head, Flipkart Wholesal