GSK Consumer Healthcare launches Sensodyne Sensitivity & Gum portfolio Strengthens Sensodyne play in the Oral Health Category
National, 2021: Today, GSK Consumer Healthcare, one of the leading consumer healthcare companies, announced the Sensodyne Sensitivity & Gum portfolio launch in India. Backed by superior science, Sensodyne Sensitivity & Gum portfolio offers a reliable solution to people to manage their overall Oral Health hygiene and reinforces the company vision of bringing products that help people do more, feel better and live longer. One of the leading causes of tooth sensitivity is poor gum health. As gums recede, the underlying dentine gets exposed over time, and external triggers (like cold water, tea etc.) can stimulate nerves inside the tooth to cause a short, sharp sensation of tooth sensitivity. One in every two people in India with sensitive teeth also have gum problem that they may be unaware of. Sensodyne Sensitivity & Gum, with its dual benefit proposition provides daily Sensitivity protection & helps improve Gum health. The toothpaste helps to soothe exposed sensitive