The most-anticipated SUV: Kia unveils the Most Evolved, Safest, and Smartest Seltos in India
- Extensive design enhancements inspired by 'Opposites United' lend
the New
Seltos a
sportier, muscular stylish exterior appearance & futuristic all-new
interiors
- Best in segment Turbo
1.5L turbo GDi petrol engine makes it the most powerful Mid-SUV in India
- Kia enhances active and passive safety with 32 safety features,
including the world's most evolved and segment-best Level 2 ADAS with 3 radars & 1 camera present in super premium – Kia EV6
- Introduces a new color - Pewter Olive to accentuate the SUV stance
- Kia launches special high-priority delivery access with 'K-code' as a token of gratitude to
nearly 4 lakh Seltos customers in India
New Delhi, 4th July 2023: Kia,
India's leading mass premium carmaker, is ready to grow the premium RV segment
with the most anticipated launch of its latest innovation, the New Seltos.
Designed for the always-on-the-go new-age customers, the New Seltos delivers a power-packed,
smarter, and safer driving experience, accentuated by stunning exteriors and
all-new interiors.
Seltos is one of
the biggest brands for Kia Corporation with 1 out of every 10 Kia cars sold
globally being a Seltos. The new Seltos will grow the mid-SUV segment by
reinventing and revamping it with its best-in-segment features and stunning
design. Seltos brand currently contributes 55% to Kia India’s overall sales.
Building on this
success, Kia India also unveiled a new transformation journey – Kia 2.0. Under
Kia 2.0, the company has set ambitious targets, including attaining a 10%
market share, doubling the existing network of touchpoints from 300+ to 600+,
and growing RV leadership with new innovative products. These initiatives
demonstrate Kia's commitment to expansion, customer satisfaction, and market
leadership.
The new Seltos
comes equipped with the most evolved and segment-best Level 2 ADAS with 17
features, which comes only in super premium cars like EV6 in India. Combined
with additional 15 Robust safety features (Standard across the range), the new
Seltos boasts a remarkable 32 safety features, setting a new benchmark for
safety in the segment. Powered by an efficient Smartstream G1.5 T-GDi Petrol
engine, generating a commanding 160ps of power and 253 Nm of Torque, Kia India
now offers the most powerful engine in the rapidly growing mid-SUV segment.
The New Seltos
is equipped with many segment-leading features such as Dual Screen Panoramic
Display with 26.04 cm Fully Digital Cluster & 26.03 cm HD Touchscreen
Navigation, Dual Zone Fully Automatic Air Conditioner, and R18 46.20 cm Crystal Cut Glossy Black Alloy Wheels. Kia has also included the much-awaited
Dual Pane Panoramic Sunroof and Electric Parking Brake in the new Seltos,
making it the most compelling value proposition. With a muscular and sportier
look, the crown jewel LED Headlamps and LED Connected tail lamps are powered by
the Kia Signature Star map lighting concept.
On the big reveal, Tae-Jin Park, Managing
Director and CEO, Kia India, said, "Seltos is the product with which we entered India, and since
then, the journey of Kia India and the Seltos has been almost identical. We
have a segment disruptor and a segment winner in the new Seltos and are
confident to take forward the strong legacy of the Brand Seltos to lead the
premium RV market. This strategic launch is key to our India ambitions of
attaining 10% market share soon."
"We feel that there is a lot of
growth potential in the mid-SUV segment, and the new Seltos will grow the
premium end of it. With the refreshed look, most powerful engine in the segment,
and host of safety and smart features, the new Seltos inevitably will emerge as
the most preferred drive for our new-age customers."
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