Blenders Pride Glassware Fashion NXT in Hyderabad: A Leap into the Future of Fashion, Style & Glamour
In a star-studded preview in Hyderabad with designer JJ Valaya, and glamourous celebrities Mrunal Thakur and Jim Sarbh, the brand’s newest platform is set to redefine fashion experiences for aspiring young millennials.
National,
February, 2024: The city witnessed
an ultra-glamourous fashion showcase on February 10th 2024, at the
exclusive preview of Blenders Pride Glassware Fashion NXT. It presented a
glimpse of the new face of fashion with designer JJ Valaya’s
bridge-to-luxury line JJV Kapurthala, and celebrated actors Mrunal Thakur & Jim
Sarbh.
Presenting
influences from global trends, Fashion NXT 2024 has been curated
around three unique themes that are at the apex of evolving fashion: WANDERLUXE,
representing influence of luxury fashion in holiday wear; GLOSS & GLAM, representing
modern interpretation of glamour in high fashion; and INTERGLAMATIC, representing
fashion inspired by futurism.
Weaving these themes, JJ Valaya showcased a magnificent collection that brought
together the worlds of red-carpet glamour and luxury travel. It delved into a world of his iconic chevron
prints and captured the essence of modern opulence through the liberal use of
gold.
Talking about Fashion
NXT, designer JJ Valaya said, “Blenders Pride Glassware Fashion NXT is a truly innovative platform that
shines the spotlight on the future of fashion. For its preview in Hyderabad, I have
curated a fashion showcase that embraces the gloss and glamour of red-carpet
and blends it with influences of modern luxury in travel attire. As a true
royal nomad at heart, I hope my collection would inspire people to dress up when
stepping out during holidays, even when they prefer to travel light.”
Actor Mrunal Thakur
said, “The
idea of glamour in fashion is constantly evolving. I like that Blenders
Pride Glassware Fashion NXT is embracing this shift and reimagining the gloss
and glamour of red-carpet. JJ Valaya is a master of his craft, and I loved that his JJV Kapurthala collection
evokes the glamour in modern luxury so well.”
Actor Jim Sarbh
said, “It’s impressive
how Blenders Pride Glassware Fashion NXT has stirred the concepts of red-carpet
glam and futuristic innovation together. And there’s no one better than JJ
Valaya to bring this realm of fashion to life, with his stunning collection of JJV
Kapurthala.”
The evening
also unveiled an exclusive preview of an innovative segment called ‘FASHION
NXT SPOTLIGHT, powered by Fashion Design Council of India’, providing a
captivating showcase of emerging trends featuring designs by 9 leading
designers – Alpana Neeraj, Bloni, Antar Agni, Mandira Wirk, Geisha Designs, Verandah,
Shweta Kapoor, Tanieya Khanuja and Nitin Bal Chauhan.
The journey continues
with BLENDERS PRIDE FASHION NXT FESTIVAL, a ticketed, on-ground festival
that promises to bring multifaceted
style and glamour experiences across fashion, culinary, music & technology to audiences in newer cities. It will feature Nachiket
Barve in Bhubaneswar and Varun Bahl in Pune, along with a
full-fledged showcase of ‘FASHION NXT SPOTLIGHT’. In addition, the festivals will present STYLE
360º Fashion pop-ups by
aspirational lifestyle brands for audiences to immerse themselves in style, and
upbeat music performances by renowned artists like Ritviz & Kayan.
Kartik
Mohindra, Chief Marketing Officer, Pernod Ricard India said, “The launch of Blenders Pride Glassware
Fashion NXT marks a significant step in our vision to become an immersive
gateway into a world of style. The event in Hyderabad featuring designer JJ
Valaya’s interpretation of modern opulence and luxury for the future sets the
stage for the launch of this platform. The Fashion NXT Festivals will take this
journey forward and bring an impressive new format that diversifies our fashion
experiences into newer towns, where consumers are poised to be inspired by
global fashion & lifestyle trends.”
Ashish Soni,
Curator-in-Chief, Blenders Pride Glassware Fashion NXT, said, "Blenders Pride
Glassware Fashion NXT presents an exciting evolution of fashion experiences,
bringing a world of high fashion & glamourous style to newer audiences,
like never before. JJ Valaya’s showcase in Hyderabad captures this futuristic
essence of Fashion NXT perfectly. The Fashion NXT Festivals in Bhubaneswar and
Pune have been crafted keeping in mind the aspirations of younger audiences in
India.”
Commenting on
FDCI’s long-standing association with the brand, Sunil Sethi, Chairman,
FDCI said, "Fashion Design Council of India is proud to continue
its partnership with Blenders Pride Glassware, with the launch of Fashion NXT.
We’re excited to curate FASHION NXT SPOTLIGHT, a powerful showcase of emerging
style trends by some of most forward-thinking designers in India. I’m confident
that this spectacular innovation will capture the aspirations of young fashion
enthusiasts across the nation."
Blenders Pride
Glassware Fashion NXT 2024: Upcoming Fashion NXT Festivals
CITY |
DESIGNER |
DATE |
Nachiket
Barve |
2nd
March |
|
Pune |
Varun Bahl |
9th
March |
For more
details on Fashion NXT 2024, visit blenderspridefashiontour.com
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