Himalaya Wellness Company Introduces Himalaya Re-Hydrate
The Ultimate
Electrolyte Drink for
Summer Revival
India , 2024 — Himalaya Wellness
Company, one of India's leading wellness brands, unveils its latest product, Himalaya
Re-Hydrate, to combat rehydration
and fatigue, available in two flavors - Apple and Orange. This electrolyte
drink is meticulously crafted to replenish lost nutrients swiftly, leaving
consumers feeling refreshed and invigorated.
Himalaya Re-Hydrate is scientifically
designed with 40% less added sugars and 50% more Vitamin C* for health-conscious
individuals. Vitamin C aids in faster recovery from fatigue, while the reduced
sugar content aligns with the preferences of today's discerning consumers.
Containing a blend of five essential
electrolytes—Sodium,
Chloride, Potassium, Magnesium, and Calcium—alongside
Zinc, Himalaya Re-Hydrate ensures rapid restoration of vital
nutrients.
Additionally, the infusion of super fruits like Amla and
Pomegranate, rich in
antioxidants, supports the body's natural
recovery process.
Commenting on the new product, Vikas
Bansi, Business
Head-OTC, Himalaya Wellness Company, expresses, "Our
endeavor with Himalaya Re-Hydrate is to offer consumers a
revitalizing solution
that combines the goodness of nature with
the assurance of science. As we enter
the health drinks
market, we aim to outpace the category's growth trajectory
through our innovative formulation and unwavering
commitment to quality.”
Himalaya plans to reach 30,000 doctors
and 75,000 retail
stores across the country with this new launch.
*Nutritive claim compared to
similar products available in the
market.
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