Small hotels show doubling of revenue on signing up with OYO
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Over 3700 hotels joined OYO via
its new self-sign up programme ‘OYO 360’ within 6 months of its launch
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Hotels start getting new
bookings through OYO by signing up within 30 minutes on OYO 360
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Hotels that join OYO get instant
visibility to the company’s 100mn+ customers through the OYO app.
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OYO also lists hotels on
multiple Online Travel Agents (OTA) immediately after signup
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An Artificial
IntelligenceI-based pricing engine optimises tariffs to ensure higher revenues
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Some properties that signed up on 360 in September saw
approximately 80% average online demand versus only 10-20% before joining OYO
April 2022: Travel is making a strong
comeback. However, many traditional
hotel businesses continue to rely on walk-ins and travel agents to recover
demand, especially across India’s Tier II and III cities. To increase the
visibility and customer base of such hotels,, global travel technology company
OYO recently launched OYO 360 - a self-onboarding
tool for hotel and home-owners. OYO launched this programme to bring the
power of modern technologies such as AI, machine learning and data science to
the small and medium hotel business ecosystem, so that they have the necessary
tools to maximise their earnings and benefit from the bounceback in travel.
Since its launch, 3700+ hotels and homes
have joined the OYO platform via OYO 360 and a majority of them have doubled
their revenue compared to their pre-OYO days.
OYO offers hotels access to a large base of regular
customers through its app and website, and also lists hotels on multiple Online
Travel Agents (OTAs) to boost booking demand and, therefore, revenue. OYO’s
best-in-class Artificial Intelligence-enabled pricing software automatically drives
the best booking prices across all channels, based on room type, seasonality
and other factors, therefore, enabling such doubling of revenues.
The company also helps ensure great experience for
customers, with automated tools such as Artificial Intelligence powered
chatbots to quickly resolve customer queries, loyalty programmes and easy
refund if needed. Owing to these factors, a majority of OYO’s customers keep
coming back to the platform, and over 80% of new customers discover local
hotels through the OYO platform itself.
As the Indian hospitality industry gears for the rebound
in tourism, many small hotel and home businesses have joined OYO and have
started using its easy-to-use mobile app - ‘Co-OYO’ which allows them to
monitor their bookings and booking patterns, see their customer feedback and
ratings, their earnings and cash flow, understand ways of increasing earnings
and modify room tariffs if needed. Another easy to use OYO software, OYO OS
helps them with property management and operations.
OYO 360 is the fastest way to join OYO and take the
property live across channels within 30 minutes. To sign up on 360, hotel
owners can visit the website ‘patron.oyorooms.com/in’ and click the ‘Join OYO’
button. Once the hotelier fills in his basic details, the automatic KYC
verification takes less than 5 minutes. Patrons can join the OYO
platform with a simple two-click process on OYO 360. The company has introduced
a host of updates since the launch of OYO 360, including easier KYC flow which
means small hotel and home-owners can easily sign up with a government ID.
Other key features such as auto-verification of ID and simplified bank account
verification reduce the need for manual inputs.
Once signed up on OYO 360, hotel
owners can log in to the Co-OYO app using their phone number and OTP to
complete the KYC process:
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Submit their government ID, verified by Digilocker
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Submit their PAN card, verified as per the name on the
government ID
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Bank account, verified by PAN
Additionally, some of these properties that signed up on 360 saw
upto 80% average online ng booking demand. For instance, the first 1000 OYO
patrons who signed up via OYO 360 saw 95% online bookings which in turn
supported their revenue lift.
If as an entrepreneur you wish to start a
technology-first hospitality business, maximise revenues and ensure enhanced
guest booking and stay experience, click on this for more details - https://patron.oyorooms.com/in
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