Sending money through WhatsApp gets livelier now with Payments Backgrounds

-

India, August 2021:Starting today, WhatsApp users in India will be able to add Payments Backgrounds while sending money to friends and family through WhatsApp. Built for India, this new feature is relevant, exciting, and memorable as it helps people easily convey a feeling along with sending money.

 Designed in partnership with the National Payments Corporation of India (NPCI), on the Unified Payment Interface (UPI), the payments feature on WhatsApp is an India-first, real-time payment system that enables transactions with over 227 banks.


 Speaking about the launch of this feature, ManeshMahatme, Director of WhatsApp Payments said, “WhatsApp is a safe space where people share their thoughts and feelings with their friends and family. With Payments Backgrounds, our effort is to bring excitement to everyday payments through WhatsApp and enable our users to express themselves if they wish, through a range of emotive themes denoting celebrations, affection, warmth or fun. We believe that sending and receiving money is so much more than just a transaction. Often it's the stories behind the exchanges that are priceless. We look forward to creating more features and functionalities and continue making payments on WhatsApp an interesting and interactive experience.”

 Conversations involving payments are often imagined to be simply transactional. WhatsApp has created this thematic range of artful expressions to complement sending payments on birthdays, holidays, or for gifts and travel. The core idea of this feature update is to create a more personalised experience for the sender as well as the receiver by adding an element of expression when friends and family exchange money. Whether it is friends splitting the bill after a meal, sending money to near and dear ones as a token of your love or gifting your sister on the occasion of Rakshabandhan, payment backgrounds make sending money personal and brings alive the story behind every payment.

 Expressive Backgrounds on WhatsApp will be available to all users in India, starting today

 Launch video: https://youtu.be/cJ_6C328h0g

How-to video: https://www.youtube.com/watch?v=xAU3o3BY1s0

 

 

Comments

Post a Comment

Popular posts from this blog

Vicks continues to innovate for India; introduces New Vicks Roll-On offering On-the-Go Relief from Headaches with fast action in just 2 minutes

-
Image
     Legacy of Trusted Vicks Relief for headaches in a New Consumer Friendly Roll-On format -        Fast and hassle-free solution for today’s fast-paced world INDIA 2024: With a legacy of powerful relief and care of over 125 years, Vicks   the World’s #1 selling cough and cold brand continues its effort to innovate towards providing superior products that allow families and friends to care for one another.   The brand today, announced the launch of the New Vicks Roll-On for fast relief from headaches - it’s 3 rd innovation in India over the last 12 months after the launch of Vicks ZzzQuil Natura (from the World’s #1 Sleep Aid Brand) for occasional sleeplessness, and New Vicks VapoRub Steam Pods, its first steam inhalation capsules globally.   Sahil Sethi, Category Leader, Consumer Healthcare, P&G India , “Vicks has helped relieve cough, cold, and flu symptoms for generations of Indians. We stay committed to buil...
Read more

ISB Launches ‘PGP YL’ - A 20 Month Post Graduate Programme In Management For Fresh Graduates And Early Career Professionals

-
Image
  India,2024: Renowned for setting new benchmarks in management education since its inception in 2001, the Indian School of Business (ISB), is poised to embark on another groundbreaking path in its mission to groom future leaders for India and the world.   ISB has announced the launch of PGP YL - a 20 month Post Graduate Programme in Management for Young Leaders (PGP YL), a full time MBA equivalent residential management programme for high-potential aspirants with up to 2 years of full-time work experience. Commencing in mid 2025, ISB’s PGP YL will offer a comprehensive learning experience through an innovative and cutting-edge curriculum designed as a response to the rapidly evolving business landscape and technology disruptions. The research backed PGP YL curriculum will blend foundational business principles with advanced technology, data, analytics courses and global perspectives to develop students into innovative problem solvers. Given the students' limited work e...
Read more

Xiaomi India launches three new Redmi Smartphones

-
Image
  Redmi 11 Prime 5G, Redmi 11 Prime & a new Redmi A1 series, ahead of #DiwaliWithMi Sale Redmi 11 Prime 5G & Redmi 11 Prime are packed in a beautiful new design with Prime performance, 90Hz AdaptiveSync FHD+ Display, and a large 5000mAh battery delivering two-day battery life Marking the global debut, Redmi A1 serves as a stepping-stone for feature phone users and first-time smartphone buyers   India, 2022 - Xiaomi India, the country’s No.1 smartphone brand, continues the legacy of the Prime series with the announcement of the ‘5G All-rounder’— Redmi 11 Prime 5G and ‘Prime Time All-rounder’— Redmi 11 Prime. Poised to bring a 5G-enabled revolution to India’s most popular Redmi Prime series, Redmi 11 Prime 5G delivers faster connectivity and speed. Adding an extra flavour to the beginning of festive season, Xiaomi India also introduced a new smartphone series with the launch of Redmi A1. Catering to an audience ready to move from feature phones to smartphones, Re...
Read more